Its not possible to pinpoint when our sock appreciation/ obsession started? We have watched Le bon shoppe on instagram for quite a while and really admire their paired back urban style. 

Le bon shoppe started as a group of friends in L.A wanting a non fashion, fashion label that designs some core wardrobe pieces made without seasonal waste. Each run of socks is only made as the current ones are sold so there is minimal waste.

Shopping with a conscience is also nice but when your feet look as fine as they do in a pair it is definitely a win win situation for fashion and the earth.